To contribute to our weekly BLOG, please adhere to the Style Guide below and email your proposed blog post, along with a short bio, to: firstname.lastname@example.org.
- Every post needs to be about making something strange more familiar, or about making something familiar, strange.
- Aim to make a SINGLE point.
- Begin with a ‘hook’: an evocative scenario, quote, news story
- Can conclude by posing a question (be unfinished) and requesting a response/further debate
- Personalise it: be you and make it relatable; don’t use a “we” to refer to “us anthropologists”; stay personal: I like x, I don’t like y, I struggle with z.
- A little humor/snark can be useful
- Use imagery if applicable
- Avoid academic jargon wherever possible. If not possible, make sure you explain what you mean.
- If you can, link to articles in the text – this helps to build community and also drives readers to the blog using Google’s search engine optimization tools
- Blog posts may also speak to particular podcast episodes – so check out our fortnightly PODCASTS, where you can listen and build on or challenge ideas
- Finally, if you can please include a digital image with your submission (to compliment your blog post)
Format & Style
- Use short sentences and paragraphs
- Must have a title and sub-titles: try to keep these simple but fun/sexy/provocative
- Use an active voice
- Maximum 2000 words (excluding chunky quotes IF they are needed)
- Style is similar to long-form journalism (check out The New Yorker and Tanya Lurhmann’s column in The New York Times, or Henrietta Moore’s blog for some more political commentary)
- Don’t include a reference list (but you provide a ‘further reading’ list if you can’t link to online resources in your text)
We reserve editing rights. Feel free to contact us (email@example.com) if you have any questions.
[Image by Julia Brown]